Canon's press material for the EOS 5D states that it 'defines (a) new D-SLR category', while we're not typically too concerned with marketing talk this particular statement is clearly pretty accurate...
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It’s both good and bad. If Nikon had achieved a high-quality wide lens camera with a 1 inch sensor, that would have been a very competitive product. So in that sense, it’s good for us. But actually, from the perspective of driving the 1 inch sensor market, we want to stimulate this market and that means multiple manufacturers.